Privacy policy

Privacy Policy

Effective as of the date of publication.

This Privacy Policy describes how Hita_Ayurveda ("we," "our," or "us") collects, uses, and discloses your personal information when you visit or make a purchase from our website or use our services (collectively, the "Services").

Our Services are powered by Shopify, which enables us to provide an optimized shopping experience. This Privacy Policy governs our practices related to your personal information. In the event of a conflict between this Privacy Policy and our Terms of Service, this Privacy Policy will prevail in matters related to your personal data.

By using the Services, you agree to the terms of this Privacy Policy and acknowledge that you understand our practices concerning your personal data.

Personal Information We Collect

“Personal information” refers to any information that identifies or could reasonably identify you. We collect the following categories of personal information, depending on how you interact with our Services:

  • Contact Information: Name, billing/shipping address, phone number, and email.

  • Financial Information: Payment card data, payment method, and transaction details.

  • Account Information: Username, password, and account preferences.

  • Transaction Details: Products viewed, purchased, returned, exchanged, or saved to wishlist.

  • Customer Communications: Any content or data shared when contacting customer support.

  • Device Data: Browser type, IP address, device identifiers, and network information.

  • Usage Data: Information about how you interact with the Services.

Sources of Personal Information

We collect personal information from:

  • You directly, when you create an account, interact with our Services, or communicate with us.

  • Automatically, via cookies and other tracking tools when you browse our website.

  • Third-party service providers, such as payment processors, marketing platforms, and logistics companies.

  • Business or advertising partners, if you interact with their services linked to ours.

How We Use Personal Information

We use your personal information to:

  • Operate and improve the Services: Fulfill orders, manage your account, personalize your experience, and provide product recommendations.

  • Marketing and advertising: Send promotions, newsletters, and relevant ads (based on your preferences or activity).

  • Security and fraud prevention: Verify identity, detect suspicious activity, and maintain platform integrity.

  • Customer support: Address inquiries, process returns or exchanges, and improve user satisfaction.

  • Legal obligations: Comply with applicable laws, enforce our rights, and cooperate with authorities when necessary.

Disclosure of Personal Information

We may disclose your personal information in the following cases:

  • With Shopify: To facilitate the operation of our online store.

  • With service providers: Such as payment gateways, logistics, cloud storage, and analytics partners.

  • With marketing partners: Who may display ads based on your behavior (subject to applicable opt-out rights).

  • When legally required: To comply with subpoenas, government requests, or to enforce our legal rights.

  • In business transactions: Such as mergers or asset sales, where data may be transferred to new ownership.

  • At your direction: When you opt to use integrations like social logins or direct a product to be shipped.

Shopify’s Role

Our platform is hosted by Shopify. Your personal data is also processed by Shopify to support the functioning of the Services. To understand how Shopify handles your information, visit the Shopify Privacy Policy.

Depending on your region, you can exercise your rights related to Shopify's data practices at the Shopify Privacy Portal.

Third-Party Links

Our website may include links to other websites or platforms not controlled by us. We are not responsible for their content, privacy policies, or data practices. You are encouraged to review their privacy terms before interacting with those services.

Children’s Privacy

The Services are not intended for children under the age of majority in your jurisdiction. We do not knowingly collect personal information from minors. If you believe we have collected such information, please contact us so we can delete it.

Security and Data Retention

We use reasonable measures to protect your personal information, but no system is 100% secure. Avoid transmitting sensitive data through insecure channels.

We retain personal information as long as necessary to:

  • Fulfill the purposes outlined in this Policy;

  • Comply with legal obligations;

  • Resolve disputes; or

  • Enforce our agreements.

Your Rights and Choices

Depending on your location, you may have the following rights:

  • Access / Know: Request a copy of your personal data.

  • Delete: Ask us to delete your personal data.

  • Correct: Request corrections to inaccurate information.

  • Portability: Request a copy in a structured format.

  • Opt-Out: From sale or sharing of your personal data or for targeted advertising.

  • Manage Communication Preferences: Unsubscribe from marketing communications.

In the UK or EEA, you may also have rights to:

  • Object to or restrict processing;

  • Withdraw consent.

We may need to verify your identity before fulfilling certain requests. Authorized agents may submit requests on your behalf with proper documentation.

International Transfers

Your information may be stored and processed outside your country of residence. If transferred outside the EEA or UK, we rely on recognized legal mechanisms such as Standard Contractual Clauses or adequacy decisions, where applicable.

Policy Updates

We may revise this Privacy Policy from time to time. Any changes will be posted on this page, with the “Last updated” date revised accordingly. Continued use of the Services indicates acceptance of those changes.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us through our designated support channels listed on our website.